About Us

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SBS is managed by a non-profit organization – Zayn Educational Trust (ZET).  Its aim is to develop as a business school of excellence over time as Punjab despite robust agriculture and the industrial economy does not even have a management institute of national repute let alone international standard.

Most privately-funded academic institutions the world over depend on resources from corporations, charitable foundations and alumni to meet their capital and revenue expenditures.

The attainment of objectives of imparting high standard of management education is resource-intensive. SBS require resources to attract qualified and experienced faculty, develop state-of-the-art civic facilities at campus, develop library facilities and dedicated wireless broadband facilities for the computer center, etc. and last but not the least earmark funds for undertaking research and scholarships for meritorious students.

You can support the cause of SBS by funding its various activities. As such you become a partner for long term sustainability of professionalism of business leadership and overall development of business and social community.

Zayn Educational Trust 

The Non-Profit Trust works as on NGO Foundation  registered as a Trust, Charitable society and as a registered NGO with Niti Ayog. ZET undertakes various social causes in the professionalism of education, providing opportunities to the underprivileged sections of society to move up the social pyramid, undertaking free medical camps, and imparting female empowerment through female hygiene and education workshops. Brief profile of ZET.  

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A good professional education and training program is an exercise in developing Knowledge, Attitude, Skills & Habits (KASH). In the Traditional system of management education, unfortunately, the basic emphasis is on Knowledge alone – that too is ‘Cognitive Knowledge’ rather than ‘Behavioural Knowledge’. Today in the highly competitive global environment, organisations are re-visiting their HR and People policies. The traditional wisdom of ‘recruiting knowledge and training attitude’ is yielding place to new thinking of a learning organization – ‘recruit attitude, train knowledge’ – because knowledge-seeking is a continuous process in the fast-changing environment.

At SBS, therefore we emphasize a good blend of Knowledge, Attitude & Skills. As a prelude to starting autonomous, full time, job-oriented Post Graduate Diploma in Management (PGDM), at our new campus, we experimented with a new pedagogy in two short-term Certificate Program in Management (CPM) in collaboration with a big business house in Ludhiana.

The basic emphasis was on developing positive attitude & management skills. We adopted an innovative teaching learning methadology. The pre-lunch hours were dedicated to classroom teaching & post-lunch hours were utilized for activities such as case studies, role playing, creative thinking, student presentation, discussions & group activities, which helped in selflearning & developing communication & presentation skills. Interactions with guest faculty from the industry on a regular basis helped students in gaining practical wisdom in various areas of management.

The students of were readily taken by reputed companies like Vardhman, ICICI Bank, Abhishek Industries, IOL, Larson & Turbo and others. We have followed the same, rather more rigorous, pedagogy for SBS’s PGDM programs which was started with industry collaboration. We had taken only a small group of selected students in our first two batches who have passed out and were readily absorbed by reputed organisations mainly through campus interviews. We have now started a Dual Degree Program – MBA+PGPM – for the first time in Punjab. In addition, SBS is starting from this session PG Diploma Program in Retail Management after signing MOUs with some of the leading retailers/organisations in India, with guarnateed placements. I am sure, the students will take advantage of these unique opportunities for their career development.

Finally, SBS takes an holistic view of management for talent and skill development. SBS will never be a mere teaching shop. For us executive training, consultancy and research assume equal significance.

 – Dr. M.A. Zahir[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner][thim-heading title=”Dr. M.A. Zahir Awards and Achievements” title_uppercase=”” clone_title=”” line=”” text_align=”text-center”][/vc_column_inner][/vc_row_inner][vc_row_inner equal_height=”yes” css=”.vc_custom_1595614997055{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column_inner width=”1/2″ css=”.vc_custom_1595614947574{background-color: #dd9e40 !important;}”][thim-heading title=”Board of Management” title_uppercase=”” textcolor=”#ffffff” clone_title=”” line=”” text_align=”text-center”][vc_column_text]

SBS is professionally managed by an Advisory Board of Management. There are several individuals and businesses that have come forward to be part of the SBS right from its inception and several others are showing direct interest in the cause.

• Dr. M.A. Zahir, Professor of Management & Dean (Retd), PAU, Ludhiana*
• Mr. Rajinder Gupta, MD, Abhishek Industries Ltd (Trident Group)*
• Mr. D.L Sharma, MBA, President & ED, Vardhman Textiles Ltd, Ludhiana*
• Mr. Mann Singh, CMD, Metro Tyres Ltd, Ludhiana*
• Mr. Sanjeev Pahwa, B.Tech, MBA, MD, Ralson India Ltd, Ludhiana*
• Mr. S.K Rai, M.Tech, MD, Hero Cycles Ltd., Ludhiana
• Mr. Amjad Ali, MBA, MD, Sohrab Group of Industries, Malerkotla*
• Mr. D.V. Jindal, Professor English (Retd), SCD Government College, Ludhiana*
• Dr. Narendra K. Rastagi, Chair & Professor, HowardUniversity, USA.
• Mr. Nirmal Jain, CA, M D, Neva Garments Ltd (Duke Group), Ludhiana
• Mr. Mahesh Munjal, MBA, MD, Majestic Auto Ltd., Ludhiana
• Dr. D.R.Singh, M.Com, Ph.D, Ex-Dean PAU and Director, GNA IMT, Phagwara
• Dr. Deepak Sood, Professor, Faculty of Management, HP University, Shimla.
• Dr. Kamal Nayan, MBA Ph.D, Assoc. Professor, Howard University, Washington DC, USA
• Dr. Naved Aslam, Prof. Hero Heart Institute Ludhiana.
• Dr. Zafar Zahir, MBA, Ph.D, MD and Principal, Synetic Business School*

     *Members of Founding Executive Board of Trustees

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At the time of inception, the SBS had established a Advisory Academic Council to usher in the latest in management education and thinking from around the world. The council members consisted of experienced and renowned academicians and professionals from India and abroad.

• Dr. M.A.Zahir, Professor of Management & Dean (Retd), PAU, Ludhiana
• Dr. D.M.Pestonji, Professor of Organisational Behaviour (Retd), IIM, Ahmedabad
• Dr. A.K. Singh, Ex-Vice Chancellor, Sukhadia University, Udaipur
• Dr.Raj K. Agarwal, Ex-Professor & Head, Department of Management Jodhpur University, Jodhpur
• Dr. Mukund Lal, Director General, School of Management Studies, Varanasi
• Prof. S.P.Singh, Professor of Management, UBS, Panjab University, Chandigarh
• Dr. Preetam Singh, Director, MDI, Gurgaon & formerly IIM, Lucknow
• Dr.S.K.R. Bhandari, Ex-Vice Chancellor, Sukhadia University, Rajasthan
• Dr.S.K. Singla, Professor& Head, Department of Business Management, PAU, Ludhiana
• Dr. Abad Ahmed, Professor & Dean, FMS, Delhi
• Dr.Indur Fagoonee, Vice-Chancellor, University of Mauritius, Mauritius
• Dr. Raj Garg, Professor, Edberly College of Business & Information Technology, Indiana University of Pennsylvania, USA.
• Dr. Sadanand Srivastava, Professor and Chair, Bowie State University, USA
• Dr. Dinesh K. Sharma, Professor, University of Maryland Eastern Shore, USA.
• Dr.Sandeep Kapoor, Associate Professor, Department of Business Management, PAU, Ludhiana
• Dr. Raghubir Singh, Professor of Management, GNDU, Amritsar
• Dr. Hari Sharma, Associate Professor, Virginia State University, USA
• Dr. Deepak Sood, Professor, Faculty of Management, HP University, Shimla
• Dr. Jeannan Boyce, Professor, Department of Information System, Montgomery College, U.S.A
• Dr. Albert Chi, Professor, Professor, University of Maryland Eastern Shore, USA.
• Dr. Parshotam Dass, Associate Professor, Asper School Of Business, University of Minatoba, Canad
• Prof. M S Pillai, Director, Sadhana Center for Management & Leadership, Pune
• Dr. Kamal Nayan Agarwal, Associate Professor, Department of Information Systems and Decision Sciences, Howard University, Washington DC., USA.
• Dr. Ahmad Tootoonchi, Professor and Associate Dean, Frostburg State University, USA.

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Funding Opportunity

Zayn Educational Trust is established on fundamentals of imparting quality education through a purpose-built residential campus; hiring experienced and highly qualified faculty; having a state-of-the-art library; offering knowledge-based consultancy support to local industry and organizing entrepreneurship and leadership development workshops and CSR activities as enumerated above.

We have got visionary support from several individuals and institutions but to make tangible progress towards its dreams real financial support is required.

SBS is an autonomous and privately funded institution – a voluntary collaboration of academicians, industry and practicing managers/professionals. This is an opportunity for you to be a part of this dream and contribute to this endeavor through a series of funding options that will help SBS in:

• Completion of academic building, equipping the library, installing IT infrastructure.
• Developing Centers of Excellence
• Creating Chairs for eminent academicians
• Hosting Lecture Series by world-renowned speakers and academicians
• Awarding perpetual Scholarship schemes for meritorious students
• Organizing Management Contests and Case Study program
• Sponsoring Student from underprivileged sections of society

MEANS OF FUNDING

You can be part of this societal goal, by funding the activities at SBS in several ways:

• By ear-marked donation for specific activity such as building of Auditorium, Canteen, Student Common Room, etc.
• By creation of endowment funds for scholarships, academic chairs, etc.
• By general donations that goes to the SBS corpus fund to be used for students welfare, improving infrastructure and inviting foreign faculty.

The facility developed with the funds donated by you to SBS may be named after the donor’s company name/brand name or any individual name as wished by the donor. For further detail please contact the Managing Trustee at zafar.zahir@sbs.ac.in

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Synetic Business School (SBS) was established in year 2004 by renowned management expert and academician Dr. M.A. Zahir, Professor of Management & Dean (Retd.) PAU, Ludhiana and his son Dr. Zafar Zahir, MBA, PhD with over 25 years of corporate experience, through the parent Zayn Educational Trust with an objective to develop professional education, skill based learning, promoting health and general well-being for a happy and peaceful society. The various program streams at SBS are Management, IT and Commerce education through degree programs; job-oriented diplomas; Executive Training, Research and Consultancy.

Zayn Educationl Trust, established in January 2003 – as a NGO Non-Profit Trust – has expanded it scope beyond professional management education and undertakes various social causes such as free medical camps, empowerment programs for teenage females, providing scholarship to lower income category students, members of underprivileged sections of society, etc. under the leadership of its new Chairperson Dr Ghazala Qadri, BUMS, Fellow of Applied Nutrition and Alternative Therapy Expert. 

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Our Vision

Our Vision is[/vc_column_text][/vc_column][vc_column width=”1/2″ css=”.vc_custom_1471796781968{margin-bottom: 30px !important;}”][vc_column_text]

Our Mission

Our Mission is[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][thim-heading title=”Meet Our Faculty” title_uppercase=”” sub_heading=”Our Sincere and dedicated Team” clone_title=”” line=”” text_align=”text-center”][/vc_column][/vc_row][vc_row el_class=”thim-no-margin-bottom”][vc_column][thim-our-team cat_id=”3639″ columns=”3″ is_external=”” nofollow=”” link_member=””][thim-our-team cat_id=”2142″ number_post=”20″ layout=”slider” layout_demo_elegant=”1″ show_pagination=”1″ text_link=”Join Our Team” link=”https://sbs.ac.in/career” is_external=”” nofollow=”” link_member=”true”][/vc_column][/vc_row]